Along the wild Lost Coast of California, a rough stretch of sand runs for over 3 miles between the foaming ocean and sheer cliffs. The place is known as Black Sands Beach - the only beach with black sands in the continental USA and with its wild beauty the inspiration for the WestCoastDiver.

Following the succesful launch of the WCD on Saturday, we are already fully funded. But we still offer you our campaign offers until the 25th of May - Head over right now and secure your kit at a discount.

Most noticeable of the WCD is the new California dial with a grainy sand texture. Available in three colours inspired by the beach, the dial is completed by a polished rock-coloured set of hands.

For this kit, we introduce our first leather straps made of waxed Italian cow hide lined with soft calf leather. In addition, we offer our completly water resistant FKM straps for more active use and a stainless steel bracelet.